Florence | Casual Day Dress
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4.7/5.0 (1487+ reviews)

Florence | Casual Day Dress

$165.00 $64.95 Save 61%
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Australia's women's brand since 2016

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Only 9 left in stock
UPDATE: Due to overwhelming demand during our Moving Sale, only a few pieces remain at the current price. Once they're gone, they won't be restocked.
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Florence | Floral Midi Dress

Discover the sleeveless loose-fit midi dress, designed with an elegant round neckline. Its light and breathable fabric provides ideal comfort for sunny days, while its relaxed cut offers freedom of movement and enhances your feminine silhouette.

Available in several colours, this dress stands out for its rich floral print and vibrant appearance.

Why you'll love it:

  • Soft and airy material for optimal comfort all day long.
  • Versatile: perfect for any occasion, from everyday wear to special outings.
  • Careful finishing that guarantees durability.
  • Flowing cut that elegantly enhances your silhouette.

Who is this product for?

Ideal for those seeking a comfortable and expressive outfit that easily adapts to all occasions with a floral and versatile style.

The fabric

Light and breathable microfiber, with a silky feel and a fluid drape that moves with you. Chosen for its matte finish, without shine, and because it withstands what real life demands: it doesn't wrinkle, doesn't lose its shape, and retains its colour wash after wash.

Composition: 100% high-quality pure polyester.

Why this fabric?

We started with natural fibres. Beautiful on the hanger, demanding in real use: they showed every movement and lost colour intensity after a few washes. We wanted something else. A garment made to be worn, not saved. This fabric achieves it: it's light and fresh, retains its drape, shape, and colour wash after wash, and withstands travel, long days, and continuous use without losing its appearance.

Because we want to keep your costs as low as possible, we offer free shipping for all our products for all our Australien customers.

We also invest heavily on environmentally friendly shipping options to make the world a better place.

Not satisfied? Money back!

We stand 100% behind our products, which is why we offer a satisfaction guarantee: once you have received the product, you can easily return it.

24/7 Customer Service

We help you make the right choice. Our customer service team is available 24/7 to answer all your questions and concerns by email at info@melbournecharlotte.com.